Costello Research Innovation Strategy

  • March 4, 2025

    China’s complicated and colorful e-commerce landscape gives us a sense of how livestream shopping is transforming retail. Si Xie, assistant professor of information systems and operations management, researches this new trend.

  • August 22, 2024

    Artificial intelligence can perform peer firm selection—a key task for investors—at least as accurately as well-established alternative algorithms and human experts, according to research by Costello profs Long Chen and Yi Cao.

  • May 30, 2024

    The Greg and Camille Baroni Center for Government Contracting is working with the federal government to reform the military’s Cold War-era processes for tech development.

  • February 22, 2024

    Jiasun Li, an associate professor of finance at the Costello College of Business, has received a prestigious CAREER award from the National Science Foundation. According to the NSF website, the CAREER award is given to “early-career faculty who have the potential to serve as academic role models in research and education and to lead advances in the mission of their department or organization.”

  • January 22, 2024

    To stay competitive in the war for talent, tech companies must weigh secrecy against specificity when crafting job ads. Are they disclosing too much?

  • July 26, 2023

    George Mason University School of Business boasts more than 60 full-time, research-active faculty across the accounting, finance, information systems and operations management, management, and marketing areas. In addition to pursuing research questions within their area of specialty, many School of Business scholars team up with peers from other disciplines to tackle complex societal problems.

  • June 30, 2023

    School of Business professors Pallab Sanyal and Shun Ye explore the complex connections between managerial feedback and creative outcomes in new study.

  • November 29, 2022

    Mehmet Altug, an associate professor of operations management, has been researching retail returns policies for a decade. The issue has recently come to prominence, as the lenient policies of online retailers have led to skyrocketing return rates (now exceeding 20 percent in the U.S.). Altug’s various academic papers delve into the difficult trade-offs retailers face when setting returns policies. While there are no easy answers, Altug’s research identifies factors that can help retailers achieve more strategic flexibility.

  • August 16, 2022

    Long before COVID was a household word, Dr. Ajay Vinzé, now dean of Mason’s business school, helped pioneer a collaboration with public-health officials in Maricopa County, Arizona, to help predict possible outcomes of various interventions as part of research on pandemic response. Vinzé calls this nearly decade-long partnership “a major part of my research and professional journey.”

  • May 3, 2022

    These days, devising an outsourcing strategy involves a host of challenges and opportunities. Between deglobalization and pandemic-induced supply chain issues, the 20th century practice of moving manufacturing to wherever labor was cheapest is paying smaller and smaller dividends. As the value proposition of cost-cutting diminishes, a different rationale for outsourcing—one based upon maximizing synergies—is gaining traction. Cheryl Druehl, associate professor of operations management and associate dean for faculty at Mason, lays out a model to help managers think about how to outsource in this new world in her recently published paper in IEEE Transactions on Engineering Management.